I think I’ve mentioned many a time how much I love Japanese fashion magazines, and the more obscure the better. So, from the Gothic & Lolita Bible, to brand mooks, to one-offs, to arty-fashion styles, to agejo, it’s all in the collection. When I was trawling through my usual magazine haunts a little while ago, I came across Soul Sister magazine, and it was love at first sight! I had to have it! Clutched in my sweaty hand was the first issue of the first (I’m pretty sure it’s the first?) ora-ora magazine for ladies. Awesome.
Soul Japan is the male magazine counterpart to Soul Sister, and has been pretty dominant amongst it’s young male audience. Although ora-ora is still a minority in the male fashion Mecca that is 109-mens, I’ve definitely seen it grow in popularity among the guys on the streets, and Soul Japan’s ever-growing reach is testament to this. Soul Sister, much like other Japanese fashion magazines, offers a selection of content: street snaps; lifestyle profiles; branded photoshoots and catalogue-like clothing pages. In Soul Sister you’ll also see plenty of night shots, bikes and tattoos as well as hair and make-up tutorials.
Although ora-ora is still a relatively niche fashion among gal-lovers, Soul Sister is a beautifully put together magazine, with no corners cut. I think ora-ora and similarly ‘edgy’ styles offer a little more gals who like the more extreme end of fashion; in this case it’s tight black skirts, shaved heads and souped up bikes rather than ankle socks, peter-pan collars and straw boater hats. It seems that the already wide spectrum of gyaru fashion is diversifying even further… but that’s a whole other post!
Love the heavy rock influence. I think I need more leopard in my life…
A range of looks, and some inspiration.
Perhaps a little Jeremy Kyle? (Fellow UK day-time TV viewers will understand!). Interesting to see ‘male’ brands capitalising on female interest.
Snap snap! Spotting quite a few tattoos here…
And so the tan returns! Tan-tastic! Just remember to wash your hands afterwards if you’re faking it (like me) – don’t want to end up with orange palms (also like me).
Lifestyle feature – I’ll have to make ora-ora puri-kura my next mission!
I kind of want to join the Fairy Hornets. Even though I think they might cut me. Oh.
So there we have it: a quick look at Soul Sister, through the eyes of a defunct scanner. I believe there’s a second issue of the magazine out now that I’ll have to get my mitts on sooner rather than later!
What do you think of Soul Sister magazine? Share your opinions!