Samuel has something of a 6th sense when it comes to jewellery, and it was on one of our whirlwind trips to Shimokitazawa (why we don’t go there more often is a mystery) that I allowed him to drag me into a bizarre run-down shopping centre-like place just around the corner from Shimokitazawa station. What I didn’t expect to find among the granny clothes and imported antiques was Broken Doll. Looking out of place in such an austere setting, I can’t help but wonder what the grandmothers think of this little corner of the strange and kawaii… Truly a unique fusion of music and fashion, look out for Broken Doll (Sachi: vo & Kensuke: guitar) one day taking the world by storm and spreading UV neon goodies across the globe!
A taste of things to come… Onwards, ahoy for a selection of staff, customers and stock!
Yeah! It’s just like how Fruits magazine used to be. Kinda.
Love the multi-coloured hair on show…
And the prize for Broken Doll shopper with best hair goes to: this girl.
Green! Pink! Blue! Black!
Edible lollipop earrings. Good for sugar addicts.
One of the best pieces of eyeball jewellery I’ve seen for a while!
Of course, you’ve got to show support for a good cause;
Let’s finish on a high with a video from Broken Doll: