Akemashite Omedetou!  Happy New Year to all from Tokyo Telephone!

This is an opportunity to draw an end to the last year (as we did yesterday) and focus on the coming one – a chance to leave it all behind, because if you haven’t learned anything from it by now, you probably never will!  Here at Tokyo Telephone we are feeling good about our last year, but we know that we can and need to do better.  It is all too easy online to be passive and let things come to you via press releases and lookbooks (which do save us a lot of time), but this coming year we are going to be more active and focus on more investigative work and try and bring you pockets of Japanese fashion that you might not see anywhere else.  Add to that a certain body of work that we have diligently been working on for a while now (all will be revealed soon), more work for other publications, interviews in the pipeline, and a whole bevy of ideas that merely require time to be executed and we are feeling very positive about this coming year.

With that said, we thought we would also give you an idea about our personal New Year’s Resolutions:


Improve my Fashion Japanese.  To my shame I was recently relieved that a magazine wanted to interview me in English over Japanese, purely because I just didn’t quite feel overly comfortable talking about cuts, designs and fashion specific topics in any great detail in Japanese.  To that end I am now the proud owner of a number of fashion terminology specific dictionaries, fashion design specific dictionaries and a couple of other weighty books that are hopefully going to give me the specific language skills I need.

Wear Yohji Yamamoto.  I may be a fan of the man and his work, but I rarely ever wear it.  I definitely feel that there is a Yohji spaced hole in my wardrobe that could open up possibilities I have so far closed.  Well, I have my eye on his S/S 2012 Hakama trousers and the moment they hit Tokyo I will be in line and ready to relive my spell practicing Kendo at university.


Learn more Japanese. It’s kind of shameful that my Japanese still isn’t that great – I think I’m just too used to relying on Samuel! I’m thinking of signing up for proper classes later in the year, but for now I’m working on two things: confidence, and reading horror manga by Junji Ito! I’m determined to improve, and my main goal is going to a real (terrifying!) Tokyo hair salon and getting a decent haircut and talking in Japanese. Gulp.

Wear more new/independent designers. I think I get stuck in a clothing rut a little too easily, and I tend to stick to the same few brands that I know and love, but this year I’d like to start wearing clothing from a wider range of new designers. It’s a shame, but it’s easier and cheaper to pick up some secondhand Comme des Garcons than to buy new smaller designers! No longer will I go for the easy option…

Be more adventurous. Following on from the previous goal, I’d like to be much more experimental in my own personal style. I usually end up wearing some kind of suit-like thing a few days a week for more official meetings and suchlike, so I’d like to take the chance to really play with clothes and develop my own style further. Tokyo is probably the one city where simultaneously no one cares but everyone will notice what you wear. It often makes for a paralysing time in front of the wardrobe in the morning, but no longer I will I cling to my plain black t-shirts!

Push myself more. This might sound ridiculous, but I honestly think that there’s a lot more I could be doing. I’d like to keep Tokyo Telephone moving firmly forwards in the right direction, and a large part of that is more original content and editorials. Yes, they’re more time-consuming than writing up catwalk shows and lookbooks, but I want more quality. As part of this drive, I’d also like to improve my photography and Photoshop skills over this year. We’re also planning on relaunching the sub-blog in the next few weeks as a place for more personal content: outfits, fun things and other creative projects (such as my little dip into fiction, eep!) that don’t necessarily fit with the main site. Phew.

Thanks go to all of our readers, collaborators, commissioners, advertisers and the PR who prefer to remain nameless otherwise I would relish the opportunity to say thank you publicly.  Happy New Year!

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2 Responses to Tokyo Telephone’s New Year’s Resolutions – 2012

  1. Andrew says:

    Sounds like a great year ahead! I love that for both of you learning more Japanese and expanding your wardrobe/personal style are at the top of your lists–it really just makes the whole site feel more … natural? and it’s always fun to get to hear about your own personal styles and inspirations. Really looking forward to some of the new ideas you guys have in mind!!

  2. Samuel says:

    @ Andrew

    Thanks and don’t worry I haven’t forgotten about your email (just trying to turn it into a post for here).

    I think we would be the first to admit we always have more to learn and we have always seen fashion as a great way of improving ourselves.

    Hope the new year is treating you well so far,


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